Tata Steel Long Products has always been conscious of its service as a responsible corporate citizen to contribute to the societal wellbeing and benefits, and has played its part responsibly to bring about a perceptible change in its immediate surrounding. Company’s underlying approach has been result oriented & collaborative. TSLP’s CSR thrust areas are education, essential services (comprising sanitation, drinking water and healthcare) livelihood, sports & culture and rural development. Company’s CSR agenda is also aligned with the framework on Affirmative Action (AA) prepared by Tata Business Excellence Group which focuses on employment, employability, entrepreneurship, education and essential amenities.
Our coverage of CSR in different operating locations are as follows :
18 Villages from the surrounding 5 Gram Panchayats
Jhurkuli, Dugdha, Jhargovindpur, Chhota Gamharia, Bara Gamaharia, Saharbera, Sapra, Uttamdih and Hatiadih
Jhurkuli, Dugdha, Jhargovindpur, Chhota Gamharia, Bara Gamaharia, Saharbera, Sapra, Uttamdih and Hatiadih
War against COVID
The impact of COVID-19 on the people residing in our immediate surrounding has been very onerous. The company decided to promptly assume the responsibility to extend its helping hand to all the people residing in the close surrounding of operating locations, including participate with the administrative machinery to provide succor and fulfill the immediate basic needs of the distressed families .….
Key CSR Initiatives
Education scenario in the entire district of Keonjhar is far from encouraging. As has been generally observed in areas dominated by the tribal populace, education had not been given priority here. Consciously, company has taken up several initiatives in the field catering to three major prerequisites to improve education i.e. Availability, Access and Quality. Some of the interventions taken by the company towards education, within these three approaches, are as follows
Prarambh” aims to build educational capabilities of all Anganwadi centers for proper psychological, physical and social development of children in the surrounding villages ensuring pre-school education process among children in the age group of 3- 6 years.
To promote a healthy and environment friendly childhood education, company has adopted a two-pronged approach under Prarambh – construction of model Anganwadi which offers multiple child-friendly features and facilitate a teaching environment which ensures a joyful simulative learning environment; and secondly, capability building of the Anganwadi workers to improve preschool education standards. In coordination with Integrated Child Development Society (ICDS), training programs are organized every year for the Anganwadi workers to keep them abreast of the contemporary ways of caring children.
TSLP has constructed 12 prime model Anganwadi centers(AWCs) and 1 interim Centre, benefiting 445 children, some of whom commute from inaccessible mountain covered villages. These centers comprise a spacious classroom, office room, kitchen & store room, long verandah to take Mid-Day-Meal(MDM), toilets, water facility and compound wall, etc. All the walls have been adorned with many child friendly paintings based on the preschool syllabus (BaLA Painting), to aid the teaching & learning processes. TSLP has also provided smokeless burners at all the 67 AWCs in these 5 GPs.
To identify the health problems of the children, provide nutrient supplements for their balanced growth, and also supplement the teachers towards better education, Vidya Shakti Niyas (VSN), an NGO developed by the spouses of company’s officers, supports the Anganwadi workers in maintaining an improved educational standard, provide free nutrients, conduct regular health inspections and provide free vitamin supplements, etc. This has impacted in the performance of these Anganwadis in terms of very high attendance in the classes, and delivery of better pre-primary standards, including a better health regime being followed for these kids.
The objective of this intervention is to provide scholarship to the needy & meritorious children, preferably from the AA community, to continue their studies and settle well in life. Company sponsors only such courses which are technical and job oriented; and ensures that the progress of beneficiaries are constantly observed. During FY20, 32 candidates have been benefited from this program.
RESIDENTIAL BRIDGE COURSE(RBC) CENTER
The objective of this initiative is identify destitute children from close surrounding who have given up studies for any reason; and provide them shelter, bridge the gap of learning by providing them age appropriate coaching, and find a government school to mainstream such children. The centre is being maintained with the help of Tata Steel and Aspire, an NGO. Out of the 177 children brought to the Centre so far, 70 have already been mainstreamed.
To elicit the interest of students & faculty members in schools & colleges situated in the district of Keonjhar, which are dominated by SC & ST students, and showcase their propensity & talent in science, TSLP Leadership began a science exhibition in 2014 which is held every year on 2nd November, to coincide with the inaugural day of our company. This exhibition saw high participation in 2019, with 68 schools, 308 students and 99 faculty exhibiting 111 projects for the benefit of one & all.
PRE MATRIC COACHING
On requests from the schools & parents, TSLP started providing supplementary tuition support to the students of high schools in the surrounding in core subjects – Science, Maths and English, to ensure their better performance in Matric. A total of 11 teachers have been provided who currently teach around 375 students in 5 high schools in the surrounding.
PRIMARY LEARNING CENTERS
In order to provide a strong foundation of children in the primary classes for their broad based development and in the process, ensure max graduation of children to higher classes, company started deploying teacher in 13 schools in the 5 GPs, to improve the base of 483 students. A total of 11 teachers have been deployed in these schools which has resulted into notable increase in the attendance of students and steep reduction in their drop out rate.
OTHER EDUCATIONAL INITIATIVES
In order to make the children, and specially the girls, feel safe in school, the company has been constructing boundary walls in primary schools. Besides, a number of new class rooms has been constructed in various schools with modern facilities, thus replacing the old tiled roofed & frail class rooms. The company has also provided desks, benches & almirahs in the class rooms built by it, considering the ergonomic needs & expediency of children. All anganwadi Centres have been provided with a tube well which are maintained regularly.
Swabhiman project aims at covering the houses located in the 6 villages of Birikala Gram Panchayat, and make them open defecation free(ODF) villages by 2020. The project model includes a household toilet, bathroom and community water supply facilities. To facilitate in this mega project, TSLP has forged partnership with a credible NGO named Gram Vikas and District RWSS wing. So far, the company has already constructed 732 toilets & bathrooms, out of the 1100 units that it intends to complete by FY22.
The company has also been organising provision of borewells & tubewells in the 5 gram panchayats, to provide water sources in close proximities. So far, the company has made 173 such provisions, for the benefit of ~5000 families who reside in these 5 GPs. This also includes 16 tube wells provided in various nearby schools. During the year, the company not only added another borewell in the list, but also made arrangements to provide solar system for the operation of 2 borewell stations.
During the later part of 2018, the company decided to operate a special campaign to identify all cases of cataract in the 5 gram panchayats, and facilitate their operations at a proficient eye hospital. Accordingly, services of Purnima Netralaya was hired and so far, 1305 patient have been screened for surgery and as per diagnosis, 231 patients have undergone surgery successfully. A total of 9 camps have been organized till date. This was also extended to our new locations in Vijay II Mines & Gamharia. 111 cases (21 operated) in Vijay II Mines area and 201 cases (42 operated) were successfully attended in these 2 locations.
Several camps have been organized on different medical requirements, for the benefit of villagers. These include eye camp, skin camp, prevention of TB, heart camp, neuro camp, etc. On a periodical basis, a mobile camp of doctor & paramedics visit nearby villages for free diagnosis and distribution of medicines. The company also organizes a number of health awareness camps where free diagnosis and medicines are provided to patients. 3 camps were organized in FY19, covering 575 patients for different ailments.
The company has felt the need of supplementing the income of villagers as many of them are depending on agriculture, being their area of expertise. However, for want of contemporary techniques, their income levels had been limited, leading to abject poverty. To address these, the company has taken the following initiatives:
Facilitated increase in agricultural income through multi cropping and vegetable farming, distribution of agricultural implements and fertilizers. The farmer group (13 families) has already started getting regular income and towards sustainability of the project, has been reinvesting from the surplus earning. This is realizing the concept of “Lakhpati Kisan” in a realistic manner.
Organised loan from the District Mineral Fund (DMF) to start the Wadi Projects for a section of farmers at Ramchandrapur under which 2000 mango saplings have been planted over a 10 acre land. This is expected to bear fruit in another 2-3 years from now, thus providing a perennial source of additional income to the farmers.
Developed a SHG comprising AA community women to provide fresh vegetable to the company canteen and also sell in open market. The endeavor has been very successful and the committee members now earn a decent monthly income Besides, several Self-Help Groups have been formed, who were given training to start business in different trades – these include supply of meals, incense sticks, rice flakes, fried snacks, phenyl, etc. The members in these SHGs have been very successful in earning extra income through these small commerces.
The company has also developed One AA entrepreneurs to engage in video & photo shooting and has given all its contracts to the party for establishing in the market.
SKILL BUILDING PROGRAMS AND VSN'S INTERVENTIONS
The company has, in collaboration with government agencies viz. ITI, Barbil and Board of Practical Training (BoPT), Kolkata, developed an in-house vocational training module, under which it imparts a one-year on-the-job trade skills and pays stipends. The trades, for which in-house training is provided have good demand in this area. Over the past 5 years, >200 candidates have so far been trained.
In-house training programme on tailoring is regularly being conducted by VSN which has seen ~400 ladies undergoing this 6-month course from the nearby villages, in the past 5 years. Many of them are either self-employed or engaged in other commercial establishments
VSN also provides a comprehensive 1 ½ months Drivers’ training to youth from the vicinity. Besides driving, the training also includes basic knowledge of repair & maintenance of the vehicle. Being a mining area where requirement of different types of vehicles is high, this trade is quite popular. VSN authorities also facilitate issuance of license from District RTO Office whereby the candidates passing out from VSN’s driving school is not required to furnish any certificate or appear for a test, for issuance of license
PROJECT LIBERTY( INDUSTRIAL SEWING MACHINE OPERATOR'S COURSE )
During 2017-18, company began a new drive to seek employment for those young girls who had studied till Std.8, by getting into a partnership with M/s Shahi Udyog Pvt Ltd which has its training & industrial stitching centres at two locations in Odisha. The model imparts free training to the shortlisted girls for two months and upon successful completion, inducts them into permanent employment in their Centres at Bangalore & Bhubaneswar. 4 sessions have since been held and a total of 59 girls have already been offered jobs at the Centre of which 7 are from Vijay II Mines
SPORTS AND CULTURE
TSLP has also made a focused approach towards promoting sports in the Schools/villages through a special project called “Krida”. Annual Sports in Schools, Gram Panchayat level Panchasakha Football, Cricket & Volleyball tournaments are organized every year. Besides, the company also sponsors annual sports in Youth Club and nearby schools. Arrangements are also made for professional coaching of youth on football. Besides, the company has developed playground at Bilaipada for the benefit of villagers and students from village schools to hone their talent on various outdoor activities.
PROJECT "AMA SANSKRITY"
TSLP has sponsored organization of various cultural activities in villages which include HO Dance, Sankirtan, Jhumar, etc. amongst local tribal youths. Besides, company has also constructed community centres to facilitate the villagers to use the space for social gathering, meeting and indoor games & entertainment facilities.
TSLP has evolved a CSR Vision of “mainstreaming the village Community in its immediate surrounding”. Company’s project based implementation programs in its surrounding villages is in the right direction of accomplishing its CSR Vision and create a platform for the inclusive growth of the disadvantaged community in its immediate neighbourhood.